OKX
Brand awareness · X
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X Social Marketing
Turn your timeline into an active part of your marketing. Content, creator campaigns and conversations that give people a reason to follow.
Who it is for
Projects that need a clearer and more consistent presence on X.
Areas of focus
- Content planning and daily social activity
- Creator campaigns and distribution
- Community conversations and Spaces
- Audience growth and engagement reporting
How the work starts
The first working session maps channels, audience, current cadence, approval times, reporting access and the next 30 days of real activity. From there, the brief defines what needs daily ownership, what requires campaign support and where a creator or community handover should happen.
What the report should answer
A useful report separates platform activity from commercial outcomes. Content, audience and campaign performance should be presented with the period, platform and source stated clearly.
Build a calendar that can react
Plan the announcements, campaigns and recurring formats ahead of time while leaving room for timely conversation. Agree who can approve a post, which sources support it and what needs escalation before the account is in a live moment.
Give distribution a purpose
Connect account posts, creator activity, replies and Spaces to the same audience and next action. Campaign links should lead to a useful page, product or community with the information promised in the post.
Measure the work beyond the follower count
Review impressions, relevant engagement, link activity and the content people return to. State the reporting window and keep platform outcomes distinct from sign-ups, deposits or sales recorded in client systems.
Related published work
Questions before we start
Can you support daily account operations?
Daily content and community activity can be scoped alongside a calendar, approval route and account access. Share the expected cadence and live coverage needs.
How do you keep the brand voice consistent?
Use an agreed voice guide, repeatable formats and a named approver. Product facts and permitted claims should be part of the brief, not left to whoever publishes.
Can X connect to a wider launch?
Yes. Social planning works alongside creators, community readiness and landing pages so each channel carries a clear part of the launch.
Start with your brief
Send your current profile, the audiences you want to reach and the launches or campaigns coming up.
Let’s talk about your project
Share a few details and we will follow up to discuss the scope.
Start a conversation